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Product Description
Nobody can afford to ignore the impact of the Internet on business; a Web site is no longer an optional extra. Today every business is expected to have a Web site and keep in touch via e-mail, in addition to informing and interacting with their on-line customers. E-Business Essentials provides you with the knowledge necessary to make a success of your e-business activity, whether purely online or as support to your offline business. Reliable, accessible advice is given on a range of topics including: understanding the Internet; creating your Web site; making money online; customer service online; choosing the right search engine; building your e-brand. Whether you are a Net novice or a veteran, this practical guide will provide the information that helps you to capitalise on the unique characteristics of the Internet and harness its power.
This book is second hand, and while you may not get the same publication/version/reprint/edition shown in the picture it will be the same author and title.
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All of our books are in very good condition.
Please be aware that there will be a sticker with an identifying number on the spine of this book.
